In an age where perception is everything, public relations is more important than ever. But the need for PR raises a plethora of questions: Is it okay to present a front that may be misleading? What are the ethics of making contributions to make an impression of generosity when ulterior motives are the driving force behind them? Does the Torah actually obligate one to put on a good face for the general public? And how far does halacha expect one to go to avoid suspicion of wrongdoing, even when nothing has been perpetrated? Tune in for a discussion of these and other issues with award-winning broadcast journalist Dean Rotbart, Co-Host of Radio Chavura and Business Unconventional (710 KNUS AM), and Rabbi Mordechai Fleisher, Senior Lecturer for Denver Community Kollel.