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Wednesday, Feb 1, 2023 Parshas Beshalach 10 Shvat, 5783
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Project Genesis
How Rabbi Dave Increased Birthright Enrollment by 1,390% in 4 Years
Speaker:   Felsenthal, Rabbi David
Series: Convention 2012
Lecture Details:  AJOP Convention 2012 Growing any recruitment program is a heavy task. Rabbi Dave, a twenty-six-year veteran of the kiruv movement, and his very talented staff set out to expand OU's Birthright program from only 180 applicants in the winter of 2007. His tactics were wildly successful; just four years later, enrollment reached 2,505.
Library: Association for Jewish Outreach Programs  View All Lectures
Level: N/A
Age: All Ages
Gender: both
Length: 25 min.
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